In Episode 27 of the Lure Fishing Podcast, host Cormac Walsh catches up with passionate bass angler Matt Cumbers.

In 2017, Matt decided that he wanted to try design and produce his own lures – fast forward to 2024 and his brainchild – Drift Lures – are stocked in over 100 tackle suppliers in the UK and Ireland.

Matt is passionate about his lure fishing and he gives a great insight into what it takes to get from concept stage to actual designing and creating a lure that not only works well but is durable and affordable.

Matt is very passionate about his lure making and shares some of the vast knowledge that he has gained through the designing and testing of his lures; if you have ever thought about designing your own lure, this is a really interesting conversation.